Mi-Insight cloud-based portal provides accurate and timely information that helps develop your business or organisation, reduce costs and improve the longevity of customer or supporter relationships by improving the targeting of your future campaigns.
This module enables our clients to access management information (MI) quickly and easily. It allows you to slice and dice sales, marketing and customer performance to offer unique insights into trends and core business indicators and provide a truly holistic view.
What is Mi-Insight?
Management Information is not just about facts and figures, charts and illustrations. Mi-Insight module is part of a suite of products available which can be designed and tailored to meet your exact needs whether you are a fundraising professional or an eCommerce fulfilment brand. Mi-Insight makes it easier to manage above or below the lines campaigns, track KPI’s to evaluate campaign performance or improve response rates with segmentation options. A full list of key features are below.
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- Bespoke configuration to deliver the reports you require to provide a holistic view of your organisation and marketing activities
- Monitor performance at a glance
- Maximise income opportunities with real-time campaign tracking
- Graphical filtering, by time frame, to see how your campaigns are performing day by day compared against acquisition costs
- Breakdown of a transaction on a media/segment code level with geo-mapping
- Paying-in slip transaction reports
- Quick, reliable management reports